Disney Plus and Other Streaming Services Transform the Way Consumers Watch TV/Movies

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Disney Plus just launched November of 2019 and millions of users have already flocked to the platform. It was the most Googled term of 2019 and has become the new go-to streaming service for many. Within the first day, Disney Plus collected over 10 million subscribers, proving itself to be a strong competitor against other streaming services such as Netflix, Hulu, and Amazon Prime Video. As a subscriber myself, I have to say Disney Plus really lives up to some of its hype. 

Disney Plus offers exclusive movies and shows that have amassed their own fan bases, drawing subscribers to their platform. In particular, The Mandalorian has excited Star Wars fans to the point where it has become the most in-demand television show on a streaming service, beating out Stranger Things which previously held the spot. 

Senior Gordon Moss said, “[Disney Plus] is good if you have a specific movie you are looking for. My whole family likes [Star Wars] so we use it for that.”

Additionally, High School Musical The Musical The Series, another Disney Plus exclusive, is reviving the beloved High School Musical trilogy and has had millions of viewers weekly. Though the show is aimed towards a younger audience, I still find it entertaining and reminiscences of the original movies. With all these additions, as well as content from Disney, Pixar, Star Wars, Marvel, National Geographic, etc., Disney Plus is predicted to have between 60 to 90 million subscribers by 2024. The platform is only $6.99 a month, which is much lower in comparison to other streaming services such as Netflix that costs upwards of $9 a month. Additionally, up to four people can watch simultaneously, so after I divided the cost among a few friends, the price per person is even cheaper. 

For every new streaming service that is released, cable TV loses more and more appeal. Streaming services are completely changing the way individuals consume TV and movie media. Not only are streaming services cheaper than traditional cable, but they are also more accessible, allowing subscribers to watch whatever the service offers, whenever they want. With this feature, gone are the days of sitting on the couch waiting for the latest TV episode to air or channel surfing for something to watch. Personally, with my subscriptions to Netflix, Hulu, and now Disney Plus, I can choose to binge my favorite shows whenever it is most convenient. 

Sophomore Ogi Borjigin said “I do believe that streaming services are the future. They are already taking  over the entertainment world now. The convenience of the streaming service matches anything that cable can offer.” 

According to marketing demographics, consumers are having an increasingly significant preference towards online video streaming than the traditional cable TV networks. While the cable TV audience still exists, younger demographics gravitate towards streaming services as their preference for entertainment. With the addition of Disney Plus to this movement of streaming services, these trends are expected to increase. Regarding the range of movies and shows on Disney Plus, I don’t think it offers enough to be your stand alone source of TV/movies, however I will still be a user to enjoy the occasional Disney movie here and there (and because I already paid for a one year subscription).